Our take
Why We Trust This Brand
Sienna Naturals fills a crucial gap: genuinely clean haircare for textured hair. Most "clean" haircare brands formulate for straight or wavy hair, while most textured hair brands still use conventional ingredients. Hannah Diop built a brand that does both — clean ingredients in formulas that actually work for coily and curly hair patterns.
What's inside
Ingredients & Safety
Gentle plant-based cleansers, hyaluronic acid for hydration, botanical extracts including blue tansy and moringa. Free of sulfates, silicones, parabens, phthalates, mineral oil, and petroleum. Formulated specifically for the porosity and moisture needs of textured hair. Scored 9 because some products use mild preservatives and naturally-derived emulsifiers.
Certifications
A couple to know — 1 ingredient we flag:
Sodium C14-16 Olefin Sulfonate — sometimes listed as AOS
Plant-derived but stronger surfactant, more stripping than gentler alternatives.
Full Ingredient List
- Water also listed as Aqua, Purified Water
- Sodium C14-16 Olefin Sulfonate also listed as AOS, Sodium C14-C16 Olefin Sulfonate Watch
- Cocamidopropyl Betaine also listed as CAPB
- Sodium Cocoyl Isethionate also listed as SCI
- Hyaluronic Acid
- Blue Tansy Oil also listed as Tanacetum Annuum Oil
- Moringa Oil also listed as Moringa Seed Oil, Moringa Oleifera Seed Oil
- Glycerin also listed as Glycerine, Vegetable Glycerin
Prefer a spotless pick? ATTITUDE in Shampoo & Hair Care is Clean Verified — every ingredient clean, with no recalls or lawsuits on record.
Who owns it
Ownership & Independence
Sienna Naturals is founder-led by Hannah Diop. The company has taken some investment capital to fund retail expansion into Target. Scored 9 on independence to reflect outside investment while noting the founder remains in control and no corporate acquisition has occurred.
VC Funding Note
Has taken investment capital for retail expansion. Founder retains control.
Where to buy
Key Products
- H.A.P.I. Shampoo View on Amazon →
- Dew Magic Leave-In Conditioner View on Amazon →
- Lock & Seal Moisturizing Spray View on Amazon →
- Plant Power Scalp Serum View on Amazon →
- Salon-In-A-Box Set View on Amazon →
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