Makeup Reviewed Jul 5, 2026

Rejuva Minerals

Family-run mineral makeup, EWG Verified on much of the line — including a rare mica-free foundation.

Our take

Why We Trust This Brand

EWG Verified across multiple products is a hard external signal, plus full ingredient lists and mica-free options. A long-running family business with no dilution or acquisition.

What's inside

Ingredients & Safety

The Age Defying Liquid Foundation is water-based on coconut and sunflower oils with aloe, sodium hyaluronate, and peptides, colored only by titanium dioxide and iron oxides — no talc, no synthetic fragrance, explicitly mica-free.

Certifications

EWG Verified Made in USA (cGMP) Full ingredient disclosure

No listed ingredient is currently on our watch or caution list. This finding applies only to the ingredient list shown below and may not cover every product, variant, market, or reformulation.

Ingredient List Reviewed

Safe Watch Caution
  • Water (Aqua)
  • Caprylic/Capric Triglyceride also listed as Fractionated Coconut Oil, MCT
  • Cocos Nucifera (Coconut) Oil
  • Helianthus Annuus (Sunflower) Oil
  • Sorbitan Stearate
  • Polyglyceryl-10 Laurate
  • Glycerin also listed as Glycerine, Vegetable Glycerin
  • Magnesium Sulfate also listed as Epsom Salt
  • Aloe Barbadensis Leaf Juice also listed as Aloe Vera
  • Gluconolactone
  • Sodium Benzoate
  • Xanthan Gum
  • Calcium Gluconate
  • Palmitoyl Tetrapeptide-7
  • Palmitoyl Hexapeptide-12
  • Sodium Hyaluronate
  • Titanium Dioxide also listed as Non-Nano Titanium Dioxide, CI 77891
  • Iron Oxides also listed as CI 77491, CI 77492

Formula scope: the disclosed ingredient list captured for this review. Formulas can differ by product, scent, country, and date; compare the current package with this list before deciding.

Who owns it

Ownership & Independence

Run by Brenda Hyre (President/Founder) with co-founder Troy Hyre as Rejuva Minerals, Inc. No acquisition, private equity, public listing, or venture capital was found.

Where to buy

Key Products

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