Our take
Why We Trust This Brand
Dropps is a Certified B Corp that is still run by its founder, Jonathan Propper, more than fifteen years after he started it. The outside money it took in 2020 was a minority stake, so the family kept the reins. We can verify the B Corp, USDA Biobased, and Leaping Bunny claims at the source.
What's inside
Ingredients & Safety
The pods clean with plant-based surfactants and a full enzyme blend that lifts stains at lower temperatures. The formulas are USDA Certified Biobased and leave out dyes, phosphates, parabens, chlorine, and optical brighteners. They ship in recyclable paperboard, not plastic.
Certifications
A couple to know — 4 ingredients we flag:
Protease enzyme
Effective stain remover but can cause skin irritation in concentrated form.
Amylase enzyme
Breaks down starch-based stains, generally safe but can sensitize some individuals.
Lipase enzyme
Breaks down fat and grease stains. Generally safe but can irritate in concentrated form.
Cellulase enzyme
Removes cotton fuzz and restores fabric color. Generally safe but can sensitize.
Full Ingredient List
- Sodium carbonate also listed as Washing Soda, Soda Ash
- Protease enzyme Watch
- Amylase enzyme Watch
- Lipase enzyme Watch
- Cellulase enzyme Watch
- Plant-based surfactants
Prefer a spotless pick? Force of Nature in Cleaning is Clean Verified — every ingredient clean, with no recalls or lawsuits on record.
Who owns it
Ownership & Independence
Dropps was founded in 2006 by Jonathan Propper, building on a detergent recipe from his mother Lenore. It is a Public Benefit Corporation and Certified B Corp, and Propper is still CEO. It raised a minority round led by The Craftory in 2020 but has not been acquired and is not majority owned by private equity.
VC Funding Note
Minority venture round (about $10 to 16M led by The Craftory in 2020). Founder Jonathan Propper remains CEO; Certified B Corp; no acquisition or majority private equity.
Where to buy
Key Products
- Odor & Stain Laundry Detergent Pods View on Amazon →
- Free & Clear Laundry Detergent Pods (Unscented) View on Amazon →
- UltraWash Dishwasher Pods (Unscented) View on Amazon →
- UltraWash Plus Dishwasher Pods (Unscented) View on Amazon →
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