Our take
Why We Flagged It
Short, whole-plant, certified-organic formulas with zero synthetic fragrance or surfactants, from an unambiguously independent, single-owner, WBE-certified company.
What's inside
Ingredients & Safety
The Baby Balm is a zinc-free blend of organic olive oil infused with comfrey, calendula, marshmallow, and lavender, set in Canadian beeswax with vitamin E: no petrolatum, mineral oil, synthetic fragrance, or preservatives.
Ingredient list reviewed
- Olea Europaea (Olive) Fruit Oil
- Cera Alba (Beeswax)
- Symphytum Officinale (Comfrey) Leaf Extract
- Calendula Officinalis Flower Extract also listed as Calendula
- Althaea Officinalis (Marshmallow) Root Extract
- Lavandula Angustifolia (Lavender) Flower Extract
- Lavandula Officinalis (Lavender) Oil
- Tocopherol (Vitamin E)
Formula scope: the disclosed ingredient list captured for this review. Formulas can differ by product, scent, country, and date; compare the current package with this list before deciding.
Want a cleaner option? Motherlove Herbal Company in Baby & Kids Care currently meets our top criteria. Review its formula scope and cited records before deciding.
Who owns it
Ownership & Independence
The business began around 2002 as a small soap company; April MacKinnon, P.Eng., acquired it around 2009 and relocated it to Sackville, New Brunswick, in 2011. It is woman-owned and operated (Certified WBE), private and independent, with no parent company or outside investors.
- Founded
- 2002
- Headquarters
- Sackville, New Brunswick, Canada
- Control
- Independent, woman-owned (April MacKinnon, owner since ~2009)
Products covered
Key Products
We don't link to buy products we flag. Read why above, or see Motherlove Herbal Company, which meets our top criteria.
- Baby Balm
- Baby Oil
- Baby Soothing Skin Ointment
- Calendula Baby Soap
- Baby Skin Care Essentials Set