Our take
Why We Trust This Brand
Mad Hippie is family-owned by its two founders and, per multiple funding databases, has raised no outside money and has no corporate parent — genuinely independent. The formulas are well-built and free of parabens, phthalates, petroleum, PEGs, SLS, and synthetic fragrance, and it is Leaping Bunny cruelty-free. We score the ingredients an 8 because several products include botanical essential-oil extracts (clary sage, citrus) that can be sensitizing, and it is not third-party EWG-verified.
What's inside
Ingredients & Safety
Naturally derived, stable actives — sodium ascorbyl phosphate vitamin C, retinol, AHAs, hyaluronic acid — free of parabens, phthalates, PEGs, SLS, and synthetic perfume. Watch for citrus/clary-sage botanicals in some SKUs, which are potential sensitizers; active-heavy products warrant a patch test.
Certifications
No listed ingredient is currently on our watch or caution list. This finding applies only to the ingredient list shown below and may not cover every product, variant, market, or reformulation.
Ingredient List Reviewed
- Deionized Water
- Sodium Ascorbyl Phosphate (Vitamin C)
- Vegetable Glycerin also listed as Glycerine, Vegetable Glycerin
- Hyaluronic Acid
- Clary Sage Extract
- Grapefruit Extract
- Ferulic Acid
- Tocotrienol (Vitamin E)
- Chamomile Flower Extract
Formula scope: the disclosed ingredient list captured for this review. Formulas can differ by product, scent, country, and date; compare the current package with this list before deciding.
Want another top-tier option? Three Ships in Skincare currently meets our top criteria. Review its formula scope and cited records before deciding.
Who owns it
Ownership & Independence
Mad Hippie is privately held and founder-led by husband-and-wife co-founders Sam and Dana Stewart. Crunchbase, PitchBook, and Tracxn list no funding; we found no acquisition or corporate parent.
Where to buy
Key Products
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Check the exact formula, size, seller, and availability on Amazon. Search links show results that may include other brands. Links open in a new tab.
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